/What Blockchain (Potentially) Means For Omnichannel Marketing

What Blockchain (Potentially) Means For Omnichannel Marketing



All the talk of Blockchain in the marketing world lately would seem like advertisers are simply jumping on to a “trend for trend’s sake.” After all, until agencies, platforms, and publishers start accepting payment in bitcoin, what’s the point? Well, even the shallowest dive into the Blockchain digital ledger …

Source: What Blockchain (Potentially) Means For Omnichannel Marketing